Allure Bridals Dresses

The Allure Bridals Dress Collection, our flagship bridal line, encompasses exactly who we are as a brand family—pouring love into every timeless, unique design. Each gown is crafted to make an impact, with countless sophisticated touches adorning every design. Whether you are looking for a timeless and traditional Allure gown or prefer something sleek, minimalist, and modern, you are sure to find a design you will fall in love with when you explore our collection of Allure Bridals dresses.

Let the team at Allure Bridals make your wedding day special with a gown that makes you look and feel incredible. Explore our elegant Allure dresses collection to find the wedding gown you’ve always dreamed of. Reach out to our team today to learn more about our options and find the perfect look for you and your entire wedding party.

Allure Bridals Dresses
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    • 189 ITEMS
    • A1108

      A1108

      The dreamiest lace flowers, softened by a subtly scooped square neckline, are embellished with pearlescent beading, shimmering sequins and beadwork.
    • A1107L

      A1107L

      Undeniably eye-catching, the high-contrast lace appliqués create a dramatic, yet soft, effect against the sheer tulle of this A-line gown.
    • A1107

      A1107

      Undeniably eye-catching, the high-contrast lace appliqués create a dramatic, yet soft, effect against the sheer tulle of this A-line gown.
    • A1106

      A1106

      A dreamy, sheer train of dropped blossoms trails behind the minimalist silhouette of this sleeveless sheath gown.
    • A1105W

      A1105W

      Elegant Mikado shimmers alongside a Chantilly lace bodice to create a striking and timeless ballgown.
    • A1105

      A1105

      Elegant Mikado shimmers alongside a Chantilly lace bodice to create a striking and timeless ballgown.
    • A1104L

      A1104L

      Finished with a dramatic ballgown skirt of frothy tulle, this ballgown pairs a tonal beaded bodice with gauzy detachable sleeves.
    • A1104

      A1104

      Finished with a dramatic ballgown skirt of frothy tulle, this ballgown pairs a tonal beaded bodice with gauzy detachable sleeves.
    • A1103

      A1103

      Undulating lace appliqués are layered atop delicate sheet lace to create a softly textured effect in this sleeveless sheath gown.
    • A1102

      A1102

      The soft sparkle of sequined lace appliqués adorns the bodice and waist of this strapless A-line gown.
    • A1101

      A1101

      This sleek crepe sheath features sequined lace and beaded appliqués and a notched neckline.
    • A1100

      A1100

      Beautifully delicate crossover tulle composes the bodice of this lovely Basque waist ballgown, finished with a pair of playful bow sleeves.