Dresses

All Wedding Dresses

Experience the enchantment of our Allure Bridals collection, where timeless elegance meets modern sophistication. From flowing ball gowns to sleek mermaid silhouettes, all wedding dresses in our collections feature luxurious fabrics and intricate details. Allure Bridals pursues excellence in design and irreproachable craftsmanship to create a gown worthy of a bride’s most treasured moments. We believe brides should feel nothing less than gorgeous on their wedding day. Our designs blend rich fabrics like satin and lace with decadent beading and detailing, in addition to the comfort of our patented Allure construction. The result is the Allure Bridals brand family, with collections that embody the unique style of our brides.

Find the perfect dress that reflects your unique style and enhances your natural beauty. Each gown is delicately embellished with lace, beading, and exquisite embroidery, creating an unforgettable statement. Book An appointment with a local retailer today and explore all wedding dress collections online.

Dresses
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    • 23 ITEMS
    • D361 - Aurora

      D361 - Aurora

      Aurora-Inspired Wedding Gown Gentle, playful, and radiant as the dawn, Princess Aurora has long been a beloved protagonist of one of the world’s most famous fairytales. Our Aurora-inspired wedding gown evokes the beauty and grace of this classic...
    • R3758-01

      R3758

      Ruched and tucked floral-printed organza composes this strapless, A-line gown.
    • R3750-01

      R3750

      Gauzy shoulder ties lend an extra feminine touch to this A-line organza gown, which features a chic twist-gathered bodice.
    • C702

      C702

      Meringue-like razor cut organza creates the illusion of ocean waves along the bodice of this strapless mikado mermaid gown.
    • A1164

      A1164

      Brilliantly sparkling sequined appliques compose the strapless bodice of this traditional organdy ballgown.
    • E251 - Ursula

      E251 - Ursula

      Tiered mikado ruffles compose the flared skirt of this pearlescent, statuesque gown.
    • R3602

      R3602

      Crisp, architectural organza softly pleats and tucks along the waist and bodice of this romantic off shoulder gown.
    • F285T - Reba Train

      F285T - Reba Train

      For an additional touch of drama, Reba’s detachable train features vintage-inspired puffed sleeves and oversized lace appliqués.
    • F285 - Reba

      F285 - Reba

      A modified, softened sweetheart neckline adorns Reba’s all-over lace sheath; for an additional touch of drama, the detachable train features vintage-inspired puffed sleeves and oversized lace appliqués.
    • C687

      C687

      Pure romance with every swish of its dreamy organdy skirt, this off shoulder beaded lace ballgown is a dream come true.
    • MJ308

      MJ308

      Symmetrical design draws the eye to feminine curves, trailing to a ruffled tapered skirt.