Dresses

All Wedding Dresses

Experience the enchantment of our Allure Bridals collection, where timeless elegance meets modern sophistication. From flowing ball gowns to sleek mermaid silhouettes, all wedding dresses in our collections feature luxurious fabrics and intricate details. Allure Bridals pursues excellence in design and irreproachable craftsmanship to create a gown worthy of a bride’s most treasured moments. We believe brides should feel nothing less than gorgeous on their wedding day. Our designs blend rich fabrics like satin and lace with decadent beading and detailing, in addition to the comfort of our patented Allure construction. The result is the Allure Bridals brand family, with collections that embody the unique style of our brides.

Find the perfect dress that reflects your unique style and enhances your natural beauty. Each gown is delicately embellished with lace, beading, and exquisite embroidery, creating an unforgettable statement. Book An appointment with a local retailer today and explore all wedding dress collections online.

Dresses
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    • 21 ITEMS
    • R3711

      R3711

      Hit all the right angles in this chic crepe sheath gown.
    • MJ1003 - Honor

      MJ1003 - Honor

      Our Honor gown is a truly classic and minimalist bridal silhouette, whether you opt for the all-over traditional look of off-shoulder dove satin or add a uniquely feminine touch with the textured blossoms of our CP62 floral sleeve, sold separately.
    • E416 - Nova

      E416 - Nova

      Light plays beautifully over Nova's jaw-dropping Mikado ballgown silhouette, which is chic and minimalist, accented only by a dramatic gathered skirt and optional contrasting lace sleeves.
    • E411 - Lyra

      E411 - Lyra

      Lyra is a classic bridal silhouette, with floral lace and sparkling tulle throughout — offered in a traditional ballgown length as well as a shortened hemline, which is listed as Style E411S.
    • E409SL - Portia Sleeves

      E409SL - Portia Sleeves

      A sculpted, strapless bodice lends texture, balance, and structure to the full Mikado skirt of our Portia ballgown. A detachable puffed sleeve is an elegant additonal touch.
    • E409 - Portia

      E409 - Portia

      A sculpted, strapless bodice lends texture, balance, and structure to the full Mikado skirt of our Portia ballgown. A detachable puffed sleeve is an elegant additonal touch.
    • E400 - Sirius

      E400 - Sirius

      Embody the darkest star in the galaxy in the Sirius gown, which features multitonal tulle overlaid with lacy blooms.
    • A1216

      A1216

      This silky, strapless stretch Mikado gown is beautifully clean in silhouette and accented with an oversized, chicly feminine bow at the train.
    • A1205A

      A1205A

      A stunningly simple stretch satin, draped just so, creates the perfect silhouette and split skirt for a dramatic aisle entrance and the reception dance floor.
    • A1205

      A1205

      A stunningly simple crepe, draped just so, creates the perfect silhouette and split skirt for a dramatic aisle entrance...and the reception dance floor.
    • C703

      C703

      The opalescent sheen of mikado is emphasized by beautifully placed pickups set across a full A-line skirt.