Dresses

All Wedding Dresses

Experience the enchantment of our Allure Bridals collection, where timeless elegance meets modern sophistication. From flowing ball gowns to sleek mermaid silhouettes, all wedding dresses in our collections feature luxurious fabrics and intricate details. Allure Bridals pursues excellence in design and irreproachable craftsmanship to create a gown worthy of a bride’s most treasured moments. We believe brides should feel nothing less than gorgeous on their wedding day. Our designs blend rich fabrics like satin and lace with decadent beading and detailing, in addition to the comfort of our patented Allure construction. The result is the Allure Bridals brand family, with collections that embody the unique style of our brides.

Find the perfect dress that reflects your unique style and enhances your natural beauty. Each gown is delicately embellished with lace, beading, and exquisite embroidery, creating an unforgettable statement. Book An appointment with a local retailer today and explore all wedding dress collections online.

Dresses
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    • 21 ITEMS
    •

      D413 - Cinderella

      Cinderella's famous fairy tale begins with a single wish, an exquisite dress and the dream of a lifetime. And we believe all the hope and magic of her story is reflected in this extraordinary Mikado ballgown: a truly exquisite dress, indeed.

    • DVL10 - Ursula

      Nobody brings the drama better than Ursula, and this jaw-dropping beaded and appliqued tulle gown — available in black as well as ivory — features gorgeous tonal sparkle, trailing to a soft mermaid silhouetted skirt.

    • DVL11 - Maleficent

      Our Maleficent-inspired look leaves a trail of magic in its wake, with shimmering green velvet and lace appliques overlaid across the jet black organza of the gown. A horned headdress is optional, but suggested.
    • R3762-01

      R3762

      This ballgown, composed of butter satin, features a gathered bodice and detachable off-shoulder sleeves, which lead to a sweet rosette detail at the back.
    • F347-Gardenia-Black-01

      F347 - Gardenia

      Soft, floral sheet lace abounds in the Gardenia gown, which also features a detachable lace sleeve.
    • E467-Emelia-01

      E467 - Emelia

      Sequined and beaded Chantilly lace paneling is a beautiful contrast to Emelia's draped stretch satin, and is echoed by the gown's detachable off-shoulder lace sleeves.