Dresses

All Wedding Dresses

Experience the enchantment of our Allure Bridals collection, where timeless elegance meets modern sophistication. From flowing ball gowns to sleek mermaid silhouettes, all wedding dresses in our collections feature luxurious fabrics and intricate details. Allure Bridals pursues excellence in design and irreproachable craftsmanship to create a gown worthy of a bride’s most treasured moments. We believe brides should feel nothing less than gorgeous on their wedding day. Our designs blend rich fabrics like satin and lace with decadent beading and detailing, in addition to the comfort of our patented Allure construction. The result is the Allure Bridals brand family, with collections that embody the unique style of our brides.

Find the perfect dress that reflects your unique style and enhances your natural beauty. Each gown is delicately embellished with lace, beading, and exquisite embroidery, creating an unforgettable statement. Book An appointment with a local retailer today and explore all wedding dress collections online.

30 ITEMS

MJ1002 - Hera

Subtly striking, Hera is a crepe bridal sheath appliqued with understated sequined, beaded dimensional lace over the glitter tulle of its strapless, sweetheart bodice.
E414 - Galatea

A feminine, textured take on the corseted bridal look, Galatea features dimensional floral appliques over sequined Chantilly lace, along with a sweet pair of detachable puffed sleeves.
E411 - Lyra

Lyra is a classic bridal silhouette, with floral lace and sparkling tulle throughout — offered in a traditional ballgown length as well as a shortened hemline, which is listed as Style E411S.
E410 - Callisto

Ethereal Callisto is a strapless, A-line bridal gown with endless appeal, from sequined tulle to appliqued dimensional lace blossoms.
E402 - Celeste

Dimensional lace blossoms hug the translucent boning of Celeste's strapless bodice, which is composed of sparkling tulle.
C728

Hugging every curve to perfection, this off-shoulder fit and flare gown features beaded dimensional lace appliques, set over Chantilly lace.

C722

Floral appliques of the softest pastel hues are embroidered across the delicate tulle and Chantilly lace of this romantic strapless ballgown.
C606

Subtle sequins dance in the light when this multi-textured A-line gown moves.
MJ911 - Jewel

Dazzling dimensional floral accents cover the bodice and sheer back of Jewel, mirroring the hemline of her gorgeous train.
E315 - Salome

A statement bodice, sequined and beaded floral appliqués and full tulle skirt combine to gorgeous effect in our Salome gown.
E314 - Taliah

Tulle, adorned with dimensional sequined lace appliqués, composes Taliah’s elegant strapless A-line silhouette.
E313 - Nasrin

Regal, classic and utterly gorgeous, the Nasrin gown features off-shoulder sleeves and trailing lacy vines across the bodice and hem.